JOY for CCA amounts to $1.3 Million
We Prescribe Joy!
For children diagnosed with serious illness and their families, every moment is precious. At the Children’s Cancer Association (CCA), our goal is to transform as many of those moments as possible — with JOY.
Sometimes you can walk into a room and you just know this night will be one you won’t soon forget. September 24, 2016 is one of those nights. This night is all about JOY. The scene was set from the moment you stepped foot off the elevator. Welcome to Little Havana!
The decor was amazing with vintage and classic cars lining the halls, beautiful exotic birds cackling past the check in stations and an “outdoor movie cinema” showcasing programs of Children’s Cancer Association (CCA). And all of that was just in the hallway.
The silent auction room showcased a rhythmic band, Son de Cuba, entertaining the crowd while they shopped, posed at the photo booth and even had a caricature done by local artists. There was a raffle for airline tickets, a silent auction that would rival many live auctions filled with the most unique opportunities, including the chance to play dungeon and dragons with one of its creators and the Decemberists, Nike shoes for the sneakerheads of the crowd, Date Nights with hundreds of dollars of gift cards, spectacular vacations to getaway from it all, the list kept going.
Then, onto the main event, the live auction room. It was if you had walked into a Cuban Night Club. The colors. The ambiance. The performers. The energy. And the reason we were all there in big giant letters – JOY – above the stage. We all knew we had a purpose in being there. To bring joy to seriously ill children and their families.
It started out as a fun night out with nods to the great work of CCA, but there is no denying that when you walked into the main ballroom, you KNEW why you were there.
The night gets better.
The program begins at center stage with Chief Joy Officer, Regina Ellis alongside Board Chair, Andy who kick off the night sharing the great work of CCA in the most playful and fun way, with a skit. I’m certain they took on new personas – Carmina & Alejandro!
Regina headed to the mainstage to share her personal story of losing her precious 5 1/2 year old daughter to cancer. She believes that all children deserve a life full of happiness no matter how long or how short. JOY is the key and she will be the first to share the joy.
We headed into a simple live auction. 5 items. Short. Sweet. Successful. The items were unique experiences, many of which you could not walk out the door and purchase. You could only get them tonight. Here. In support of CCA. These are the best kind of items to have.
We turned our focus to the Special Appeal. Mr. John Grothe shared how CCA walked into the hospital room of his son, Colton, who suffers from seizures, at the time they needed CCA most. CCA showed up as a man in a purple shirt with a ukelele. He shared how each time the man in the purple shirt with the ukelele came in and sang with Colton, Colton got stronger, until one day, he was singing along. That man in the purple shirt, represented everyone who was in the room tonight.
The message was incredible.
The generosity followed. Hands flew up at every level, eager to give, eager to support, eager to change lives, eager to spread JOY. And it was joyous.
By the nights end, an organization that does so much for seriously ill children and their families raised $1.3 Million, thanks to engaged donors that want to fill lives with JOY no matter how long, or how short. They produced a beautiful night with a fun theme and focused their program on their mission of JOY.
What does it take to make a Million Dollars?
- A party with a purpose – and a playful theme is an added bonus
- Setting the scene – Who you are and What you do
- A Short, Sweet, Successful Auction
- Powerful Messaging from your Pitch Person
- Engaged Donors who pre-committed gifts to inspire giving
- And a great team of people committed to creating a fun program.
This event had it all. I must say, the team from a thought to the event, designed an unforgettable night with all the elements for success. Congratulations CCA! Now go spread that JOY!